International Modeling and Talent
Association (IMTA)
To Whom It May Concern:
How much does it cost to go to IMTA? Not the plane fare
or hotel but is there a cost to get in? My daughter is
currently working with John Robert Powers and I have
found them to have different prices for different people
or different situations. I just don't want to pay more
than I should have to.
L.
L.,
I've also read there are different prices for different
people. I don't know for sure what the price is to go
to the IMTA modeling convention, and I didn't see the
price listed on their website.
Is there a reason why the price is not posted on their
website? I guess if they don't put the cost on their
site, they can charge different people different prices.
For example, if one person was told it cost $5,000,
but the website said it is $3,000, the person charged
more could refer to the website and start complaining.
One mother whose
daughter also went to John Robert Powers said it
was $4,000.
I understand IMTA is the most expensive modeling convention
(or one of the most expensive). But I haven't seen evidence
their success rate is the highest or even higher than
sending photos or visiting agencies.
If the people who run IMTA don't tell you their success
rate, i.e., how many contestants/applicants find representation
with a reputable modeling agency, what percentage find
representation, and don't provide proof, it would be
very difficult to take them seriously, much less pay
them hundreds or thousands of dollars.
Modeling conventions and modeling schools should be
required by law to disclose their success rate, but that
hasn't happened yet.
Please note sometimes they talk about "call backs," but
these are not the same as finding representation, and
they are a very weak definition of success.
Tear Sheet Magazine published the following insight
and advice about modeling conventions:
- Events attract anywhere from 100 aspiring models
to 1000+. Usually there is some kind of pre-screening
process, which weeds out the modeling candidates most
unlikely to succeed.
-
- Beware: An invitation to the event does not necessarily
mean you have what it takes; it just means you might
have what it takes.
-
- These companies aren't going to parade a bunch of
dogs in front of the agency scouts, but they're also
not going to make any money if they only invite people
who look like they walked straight out of a Ralph Lauren
ad.
-
- I can tell you that you, your mom, your boyfriend/girlfriend
are not the best judges of your modeling potential.
If you want some feedback before considering one of
these events, I would suggest sending photos to some
agencies first.
Related: Powers
That Be
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