Under Investigation: The inside story of the Florida Attorney General’s investigation of Wilhelmina Scouting Network, the largest model and talent scam in America.

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Under Investigation by Les Henderson
 
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Modeling Scams


John Robert Powers Modeling School


To Whom It May Concern:

I recently took my daughter to a casting call for John Robert Powers.

The place that has the world-renowned "Kerri." Who is Kerri?

Being a rookie, I had no idea what to expect.

We met with a lady for 10 minutes, then my daughter went in front of "Kerri" and several others, in front of a camera for about 45 seconds, and then we were let go.

This was on a Sunday and I was scheduled to call back on Wednesday, but I did not call back, because the classes she would need to attend were $1,275.

That is just too much for my single-parent pocket book.

Well, to my surprise, they called me on Thursday, and told me wonderful things.

My daughter is beautiful, articulate, well spoken, and just right for seven-year-olds, and is extremely marketable, and also one of their top three picks out of thousands of children that were seen over that weekend.

Of course she is —you must know my daughter to appreciate that. I have all the confidence in the world that she has what it takes to do it, and she does, too.

My daughter must take these classes, she proceeds to tell me, because the clients don't want to find someone and then shape them. They want them already molded.

So she cut me a deal on the classes, and I would put $500 down, and then make three month's worth of payments to pay the remainder off. I would have to work 60 hours a week to do this, but it's my daughter.

John Robert Powers also told me my daughter would go on interviews immediately. Perhaps even do some back-to-school fall fashion ramp shows, and that she could be picked up by Disney, Nickelodeon, or even McDonalds.

I am extremely torn, and don't have much time to decide with the appointment to sign her up scheduled for tomorrow.

I could use some information regarding this company, and any other information you think would help me in deciding mine and my daughter's fate.

I was also told by this lady (Jeanetta) that they have to keep several "looks" in stock, so to speak, for clients to view. They must have a selection.

My daughter is blonde with brown eyes (big), and seven, and they need that in stock.

What is the John Robert Powers success rate, and what should I look out for?

Thank you,

C.M.


C.,

Sorry if this response is later than expected. I've only just read this message and it's now 7/31. Your subject line said your appointment was set for 7/30.

In any case, there should be at least three days to reconsider contracts, etc., time for a refund. In some states there is a three-day cooling-off period; in others like California there is a ten-day cooling-off period.

The site recently received a letter from another single mother whom a modeling firm wanted to sign up for classes. She also had limited finances. They tried to convince her to pay, but she decided not to sign up her children for modeling classes.

You asked the right question. What is the answer to your final question? What is the success rate? Did they not tell you? You should have been told.

You could ask them if they forgot to tell you. Do you think if it was high, the success rate would be the first thing they would tell you? And they would not somehow forget to tell you?

Regarding your daughter you said they told you: "She must take these classes... because the clients don't want to find someone and then shape them."

This is not what I read about teen models. In fact, it is just the opposite. Modeling agencies, it has been said, pass on aspiring models who were trained at schools, because the agencies will have to, but don't want to, retrain them.

The curriculum at John Robert Powers is not a standard curriculum. Is it? There is no industry standard curriculum approved by a central education organization in the modeling industry.

That means they can make up any curriculum and they are not held accountable, either for who teaches or what they teach. And, more importantly, they can and apparently do teach what modeling agencies don't want them to be taught!

I have never heard of a seven-year-old child being asked to attend modeling classes. Students at modeling classes are usually about twice her age.

It could be different for seven-year-old children. But why not call the big names they "paraded in front of you," as it were, and ask if they want pre-molded children. Make no reference to John Robert Powers in your conversation.

Let me ask you this. Is there a quote they gave you or several from clients who said they want pre-shaped children? Or did they just make it up to convince you to pay them more than a thousand dollars?

Where are you located? Why not call modeling agencies which focus on kids? Ask them what standards they have, what needs to be taught, and if, like other agencies, model training is free.

The president of a modeling and talent agency recently wrote and said modeling schools are a complete scam. He also said his agency provided model training free. This is how it usually works. It is part of the assumed responsibility of reputable modeling agencies to develop their models.

You have to ask an agency where there is no clear conflict of interest. There is a clear conflict of interest with any company offering modeling classes.

One question begs to be asked of modeling agencies: "Do you send your models to school after they are signed? Do you send them to John Robert Powers?" (Is it relevant?)

Here's another question that begs to be asked of modeling agencies: "Will you refuse to sign a model who has not been trained at John Robert Powers?" and "Do you refuse to sign models who have not been trained, period?"

The important thing at this point with regards to JRP if they refuse to or cannot answer your question regarding their success rate, with or without proof, or even if they do, is to shop around.

Find modeling agencies in your area, and ask them what they require, who they are looking for.

It is also important to discover how much work is available for any model in your region, and especially for children.

Many of the scams out there would fail if there was a requirement of full discloure about how much work was available in the area.

I take it you are in Colorado. If so, here are some modeling agencies to contact and ask questions. (None of these have been checked and they are not being endorsed.)

http://www.donnabaldwin.com/ (Denver, CO)

JEANINE'S MODELING & TALENT (Denver, CO)

Kidskits Inc (Denver, CO)

Marbles Kids Management Inc.

http://www.maxtalent.com/

Redacted Info


Thank you so much for your response. I inadvertently put 7/30, and the appointment in fact is today 7/31. Sorry.

I went to this "cattle call" just on a whim, knowing NOTHING about the business. I have done some research, and with your help I know some questions to ask, and things to investigate.

To tell you the truth, I have read and heard nothing positive.

They did not state their sucess rate. I never asked, caught up in the Glam that MY daughter was going to be a star, and the sad thing is I like to consider myself a smart woman. They just named some people they have represented who have made it in the "Big Time."

I did not know the curriculum at John Robert Powers is not a standard curriculum, etc.

You have enlightened me on the Modeling World, and have given me some ammo. Like I said, I am making wine and don't know what grapes are, in a manner of speaking. I want to be an informed consumer, and mother, and able to make financially wise and productive decisions.

Your message reached me in time, and I cannot say enough how much your input is appreciated.

Keep up the good work. We need folks like you to protect the ignorant like us.

Thank you,

C.M.


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